Who: Digital Directions International, Inc. (DDI) is a broadband executive production/development company that creates e-learning programs and products for the Internet and interactive television.

What:

Private Lessons Channel (PLC) is a DDI e-learning Web site that offers a variety of interactive courses in the areas of personal enrichment and career development.

Private Lessons Channel is partnering with program producers and member stations of the Public Broadcasting Service (PBS) to promote PLC and its online menu of educational interactive programming.

Private Lessons Channel is a featured content provider on AOL's Research & Learn Channel with courses integrated throughout the AOL service, particularly Pursue Your Interests.


Where: www.privatelessons.net

When: PLC is partnered with Rocky Mountain PBS (Colorado), South Carolina ETV, KCTS-Seattle, WPBT-Miami, Prairie Public Television (North Dakota/Winnipeg), KPTS-Wichita, Smoky Hills Public Television (Kansas). UNCTV (North Carolina), and WEDU (Tampa). (Other station contracts pending).

Founding Partners: Rocky Mountain PBS (Colorado state network)

Reach: PLC currently reaches approximately 14 million households per week through its innovative public television partnership model.

Course Categories: Arts & Crafts, Career Development, Computer Skills, Business & Finance, Home & Garden, Travel & Recreation, and Wellness

Launch Courses: New courses are being released on an on-going basis. (Check course catalogue at www.privatelessons.net)

Pricing: The majority of courses can be accessed on a pay-per-view basis for as low as $10.00 per lesson.

Mission: The Private Lessons Channel mission is to offer a wide range of quality e-learning opportunities to the public through the Internet and interactive television.

Contact:

John Ramo
CEO

(970) 704 -1465
contact
Michael Willis

(303) 554-1884 [Ext. 2]
contact
Barbara Freeman
Chief Operating Officer & HELP Managing Director
(970) 704-1017
contact

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